It was a good idea in my eyes to conduct a questionairre to get a further, very useful and helpful insight into the views of todays audience of music videos. I divided the ages into three options; 10-15, 16-20, 21-30. I gave 20 copies of the questionairre out and have picked a random four to present, as I thought it too much to show all 20.
And what did I learn from these answers...
- It was quickly obvious that 'slow rock' was the most popular genre, being chosen 17 out of 20 times, 'pop' being chosen 13 out of 20.
- The majority of the audience of ages 16 to 20, which is most likely to be the main ages of our target audience, chose soft rock as a favourite genre.
- No pattern was evident with what genre of music produced the best music videos.
- Answers showed that a simple storyline and also a mix of shots of the band/artist performing and the storyline are most favoured. This is because 'the simple storyline makes it easy to focus on the song melodies and lyrics, as well as the visual story.' Additionally the storyline is used to aid and empower the lyrics and melodies, and the visuals of the band along with the storyline reminds the viewer of the song for its lyrics.
- 18 out of 20 times, using the artist as the actor in the video was chosen over using an attractive unknown cast in the storyline. One of the questionairre-doers said 'it is appealing seeing the artist/band members performing and acting rather than just singing' which I certainly agree with.
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