Analysis of Narrative Videos

Beyonce - If I Were A Boy (click title to view 'The Making of...')
http://www.youtube.com/watch?v=eIkRiqxWcYU (click link to view video)
The lyrics of this song, by the extremely popular Beyonce, express the emotions of a woman in a tough relationship, in which she feels her partner doesn't appreciate her or even acknowledge the things she does for him. Additionally, in the chorus, she explains how she would act if she was in his shoes. In my opinion this particular music video as a narrative performance is exceptional. The story it tells, and the journey it takes the audience on is very emotional and intense and it leaves the message in it's viewers mind. In the video we are shown Beyonce as the antagonist, not showing her partner any affection or attention, but flirting and showing intimacy with her male colleague. We are shown a day in the life of the two counterparts of the relationship, showing the different ways they react to temptation and eachother; for instance when the male calls his girlfriend she decides not to answer, whereas when he is at work he's looking for jewellry to by her. However, at the end of the video when they finally open up to eachother at the climax of the narrative, the roles suddenly reverse to reveal that really it is Beyonce as the protagonist, being the affectionate, caring and evidently victimised subject in the relationship, therefore capturing the idealogy provided in the title 'If I Were A Boy' in the essence of the video, which concludes with Beyonce directly singing to the audience.
The emotions that are evoked by the video, I believe, come down to the camera work, the editing, and finally the fantastic twist at the end. The camera work used works brilliantly to capture the emotions of the characters, and the situations they are in. For instance when Beyonce (imitating her partner as a policewoman) arrests a youngman and forces him into the car, the shot shows her lower half and her colleague staring at her bottom. Additionally, the ending in which we are presented with Beyonce, with her hair brushed back, against a white wall, wearing a white vest, wearing eye-shadow which looks damp from tears, singing directly to the camera in a close up embodies so much energy. This is because the black and white effect, aswell as the plain wall and her appearance with nothing glamorous shows her for who she is, which is someone who is still strong and beautiful, but the damp eye shadow represents how she deserves to be loved properly. It is evident that in those final moments of the video she represents woman all over the world, which is what she said she had wanted in 'The Making of...'. Overall as a narrative, i think this particular video really speaks out to it's viewers and tells a story in a very clever and appealing fashion.